About this course
The essentials of online advertising
The most important thing to do before you launch, market research helps you understand your future customers so that you can sell to them effectively.
The Market Overview gives you a look at the competitive landscape of your market so you can see what others businesses are doing to solve the problems you desire to help people solve. From there you can take steps to stand out from the crowd.
Create a virtual customer and walk a mile in their shoes.
How to develop and present your offer(s)